Framework Implementation
STDC Marketing Setup
Implement the proven See-Think-Do-Care framework tailored specifically for your employer brand and recruitment objectives.
The STDC Framework
Our strategic approach aligns with each stage of the candidate journey, ensuring optimal engagement and conversion at every touchpoint.
See
Build brand awareness among passive candidates who aren't actively job searching.
- Employer branding campaigns
- Thought leadership content
- Social media presence
Think
Engage candidates considering new opportunities and career changes.
- Career development content
- Industry insights
- Employee testimonials
Do
Convert active job seekers into qualified applications.
- Job postings optimization
- Application process
- Conversion landing pages
Care
Nurture relationships and build long-term talent pipelines.
- Talent community building
- Regular engagement
- Referral programs
Our Implementation Process
1
Strategy DevelopmentWe start by understanding your employer brand and recruitment goals.
2
Content & MessagingDevelop stage-specific content and messaging that resonates with candidates at each phase of their journey.
3
Channel SetupConfigure and optimize digital channels (Google, Meta, LinkedIn, TikTok) for maximum reach and engagement.
4
Measurement & OptimizationImplement tracking, analytics, and continuous optimization to improve performance across all STDC stages.
Why STDC Works
Improved ROI
Target the right candidates with the right message at the right time, reducing wasted ad spend and improving conversion rates.
Better Targeting
Precise audience segmentation ensures your messaging reaches candidates most likely to be interested in your opportunities.
Long-term Pipeline
Build lasting relationships with candidates, creating a sustainable talent pipeline for future hiring needs.